New Chief Executive Officer at Porsche Asia Pacific
Hannes Ruoff will become new Chief Executive Officer (CEO) of Porsche Asia Pacific Pte Ltd
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“We see many dynamic markets with growth and innovation potential in Southeast Asia, in which we want to become more involved as we recently underscored with the opening of a local assembly facility in Malaysia,” says Detlev von Platen, Member of the Executive Board for Sales and Marketing at Porsche AG. “I’m delighted that we were able to bring in Hannes Ruoff, a true expert on the region, as CEO. He will press ahead with successful projects that are already under way, further expand our brand presence in Asia Pacific and bring fresh impetus to the role.”
Ruoff started his career at Porsche Asia Pacific in 2009, as Training Manager for Sales and Marketing. He then took on the position of Regional Sales Manager. In 2015 he moved to the headquarters of Porsche AG and became Regional Marketing Manager. Ruoff has been Area Manager for Asia Pacific and Australia since 2020.
Porsche Asia Pacific Pte Ltd, based in Singapore, was founded in 2001 and is a subsidiary and regional office of Porsche AG. It currently serves importers in 13 markets, including Malaysia, New Zealand, Singapore, Thailand and Vietnam. Recently, the sports car manufacturer has steadily expanded its involvement in the region under the leadership of Arthur Willmann. In addition to the construction of the first cross-border high-performance charging network in collaboration with Shell, a local assembly facility was set up in Malaysia. Since March 2022, it has been used for the production of Cayenne models tailored specifically to the Malaysian market.
Further information, as well as film and photo material, is available in the Porsche Newsroom: newsroom.porsche.com
Nadescha Vornehm
Communications, Sustainability and Politics
Team Lead International Communications
+49 (0) 1523 / 911 2362
nadescha.vornehm@porsche.deTesto
inglese (Porsche AG)
S22_3377
2022/08/03
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- L'Azienda
- Comunicati Stampa
- Risorse Umane
- Dr. Ing. h.c. F. Porsche AG
- Porsche Asia Pacifica
New Chief Executive Officer at Porsche Asia Pacific